David Buirs - Leadership- & Executive Coach

Will AI Replace Managers? The Bad News. And the Good.

David Buirs is a leadership and executive coach in Amsterdam. This article looks at whether AI will replace managers, how automation shrinks teams and absorbs administrative management work, and which leadership skills keep you valuable. Readers learn where to focus their development for the years ahead.

I keep coming back to one image. A company that used to need ten people, now running on three. The work stayed. Most of it just gets handled by AI agents that decide, send the email, book the ticket, process the refund, upload the data. Nobody has to ask them.

Helping managers become great leaders is my work. It is the thing I love most. So this is a future I find uncomfortable. Still, I would rather look at it clearly than pretend it is not coming. The question I hear most often these days is simple. Will AI replace managers?

Here is what I see. The more repetitive a role is, the easier it becomes for an agent to do it faster and cheaper. Work that once took ten people can now be done by one person managing ten agents. And what counts as repetitive keeps moving. A year ago an agent could handle a simple, predictable task. Now it runs a whole process, with steps and judgment calls along the way. Every month the line moves further. Work we thought was too complex ends up inside it.

Companies Are Getting Smaller

This is happening across the board. Some sectors get hit harder than others, but the direction is the same everywhere. What took ten people might soon take three. Teams shrink and output climbs. When a company only needs three people, it really matters which three.

Two Things Happen to Management at Once

When companies get smaller, managers are impacted too. A smaller organisation needs fewer managers to run it. That alone thins out the management layer.

Then add a second effect on top. A lot of classic management work is administration in disguise. Tracking progress toward KPIs. Scheduling and planning. Forecasting. Pulling numbers into a report and passing them up the chain. This is the structured, repeatable work that AI handles well.

Middle management feels this hardest. So much of that role is moving information upward and aligning people with targets. That is exactly the part AI does well. Roles heavy on coordination and reporting are most exposed. Think operations, finance, logistics, customer service, administrative layers in tech and corporate environments. The more a job is about passing information along, the more of it can be automated.

So two forces stack. Fewer managers are needed because companies are smaller. And the managers who remain see their administrative tasks absorbed by AI. What is left is the leadership part. Each leader ends up with more direct reports, supported by AI for the coordination that used to fill the week.

What Survives Is Leadership

The human skills survive. Motivating people. Coaching them. Inspiring a direction worth following. Connecting individuals into something that works together. An agent can draft your forecast. It cannot sit with someone who has lost their confidence and help them find it again. As the administrative work gets absorbed, these become the core of the job rather than the soft edge of it. This is where leadership coaching earns its place, building the skills that AI cannot touch.

There is judgment too. Knowing which AI output to trust. Knowing what to ask in the first place. Becoming more AI savvy than the people around you. These compound over time. For leaders at director level, where the decisions get heavier and lonelier, coaching for senior leaders is a logical next step.

The Skill Most Leaders Skip

Self-awareness. Research by organizational psychologist Tasha Eurich, published in Harvard Business Review, found that while 95% of people claim to be self-aware, only 10 to 15% actually fit the criteria. That gap is where your blind spots sit, out of view. Interestingly, her work also found that senior leaders are often less self-aware than they assume, partly because honest feedback gets harder to find the higher you climb.

This is workable. Find your blind spots, work on them, and you give yourself a real head start while everyone else assumes they are already fine.

And yes, an executive coach telling you to invest in your own development. I see the optics there. I believe this is coming anyway, however much I dislike the idea. For most of us it comes down to upskilling or being left behind. I happen to think most of us are capable of the upskilling. For organisations that want to build these skills across a whole team, a management training programme is a practical way to start.

Where to Start

I work with leaders at every level, from new managers to directors, helping them get ready for what the next few years will ask of them. We look at where you stand, where your blind spots are, and which skills will keep you valuable as the work around you changes.

If you want to be one of the people who comes out of this stronger, let's have a chat. A free introduction, zero obligation.

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